Viktoriya Kravchenko

Business Development Eastern Europe

Based in Kiev, Viktoriya’s interest in and love of intercultural peculiarities started in the late 90s during her university education as a translator for English & German. Her passion was growing while working for a big international company with the focus of trade marketing, marketing intelligence, and sales. During this time Viktoriya participated in several cross-cultural projects.

Viktoriya graduated from the Chartered Institute of Marketing (UK), after her studies she started an export consultancy company to support Ukrainian clients who want to expand their businesses overseas. Being co-author of the “Export Guidance Book” for SMEs and having visited more than 20 countries Viktoriya strongly believes that if you want to be successful in an international environment, you should take cross-cultural peculiarities into account no matter which area you are working in.