The benefits

Unfortunately, not all scenarios that occur during international activities can be anticipated. The risk to business arising from these situations can be significantly reduced with cross-cultural coaching. The coachees learn how to deal with changing circumstances and how to use their own potential to resolve problems. As a result they reduce personal stress and gain educated perspective for their own actions in a situation. Ask about both our Classroom Coaching and Personal Online Coaching!

Executive briefing

A presentation in Brazil, a negotiation in Russia, an executive visitor from China: when working with foreign business partners a short and targeted briefing on processes and methods can be very useful. The focus is placed on the details and particular scenarios of the meeting and the participants receive directly applicable tips and recommendations. Executive briefings can be held both as a classroom training and as a virtual training.

Executive Briefings are short and targeted, and therefore, cost-effective and efficient.


When international teams are set up, completely different worlds and approaches collide. All of those are perceived as stressful and distracting factors by the individual team members.

Solution: In a country-specific training before the onset of the project it is possible to talk about “the others” in a hypothetical way. The culturally defined approaches are studied in a so-called “dry run.” Then the actionable strategies for working together are set during a jointly held workshop. This kind of approach has proven extremely successful, i.e., talking to each other instead of about one another.

Results: The team experiences fewer distractions and conflicts working together, build a common communication basis, and tapping the team’s full potential becomes possible.

Virtual team trainings

Virtual teams bring together the knowledge of experts from across the globe. It only works if virtual communication skills are firmly in place and the collaboration is successful. There are plenty of reasons:

  • In certain cultures cooperation only works between people who are acquainted personally.
  • Different methods of communication might lead to one-sided discussions within virtual meetings.
  • Factors of power might arise in the team due to a dominance of people from one culture.

Our experts

Our worldwide database includes over 350 highly qualified country experts who are active in various industries and regions. Besides their intercultural expertise, they also possess very specific knowledge of your industry and market.

Our Country Experts are well aware of both target cultures, have practical experience in the sector of the customer, and are educated trainers and possess
excellent methodical and didactic skills.